Converter

Template Converter

Convert marketing templates to compliant utility formats. Provide the brand, original template, and key elements to preserve.

What essential information should be in the utility version?

How to use Marketing to Utility Converter

What does this tool do?

This tool takes aggressive marketing messages (sales, discounts, offers) and rewrites them into neutral, informational 'Utility' or 'Transactional' templates. This helps you avoid the high costs of Marketing conversations on WhatsApp.

Why convert to Utility?

Marketing conversations are significantly more expensive. Utility conversations are cheaper and often have higher open rates because users trust them as service updates rather than spam.

Pro Tips for Acceptance
  • Avoid words like 'Sale', 'Discount', 'Offer', 'Free' in the rewritten text.
  • Focus on the value to the user (e.g., 'Order Update', 'Account Alert').
  • Use variables {{1}}, {{2}} for personalization to keep the template generic.
  • Ensure the footer doesn't contain opt-out instructions (that's a marketing trait).